Bank Street College of Education
Director of Graduate Admissions
Academic Career & Executive Search is pleased to assist Bank Street College of Education in their search for Director of Graduate Admissions.
For best consideration, please apply by February 16, 2022.
Bank Street College of Education seeks a seasoned, creative, and experienced higher education professional with progressive experience in student recruitment and enrollment management as the new Director of Graduate Admissions (DGA). The ideal candidate will be a strategic visionary eager to help Bank Street expand enrollment in both on-campus and online programs, initiate transformational change in how prospective students are recruited and nurtured through the admissions process, grow into new markets, and diversify the student population.
The DGA will work closely with the Admissions Office Staff, the Assistant Dean of Student Services/Enrollment Management, and the Dean of the Graduate School of Education, senior faculty, senior administration and other leaders of the College. The DGA will be responsible for the collaborative design and implementation of a multi-faceted student recruitment and graduate enrollment management strategy aimed at increasing graduate school enrollment. Current enrollment in Bank Street’s Graduate School of Education is 750 students with capacity for 1,100. Student retention rates and overall student satisfaction are very high. Student conversion from admit to enrolled will be a focus area for the DGA.
Successful candidates will have solid knowledge of best practice in marketing, student recruitment and enrollment management processes with proven experience using data to guide enrollment strategies. It is vital for the qualified candidate to implement and apply the latest data gathering and analytic tools and techniques to increase student enrollment.
The DGA will also be expected to manage an admissions process that effectively attracts high quality applicants to ensure that the educators who graduate with a master’s in education from Bank Street are among the best prepared, most dedicated and effective teachers anywhere.
The DGA will be practiced in conducting both on-line and face-to-face recruitment events in partnership with graduate school faculty and leadership where prospective students can learn more about the features and benefits of Bank Street’s master’s degree programs in education.
The DGA will manage relationships with Bank Street’s online program partner, as well as with a call center, in order to ensure that enrollment efforts for on-campus and online programs are coordinated, students are properly nurtured throughout the funnel and that the teams working with admissions are consistently and properly trained.
The key goal for the DGA is to steadily increase graduate student enrollment (on-campus and online) by improving admissions policies, procedures and practices in order to enable the accomplishment of the following stated goals in Bank Street’s strategic plan:
- expansion of enrollment
- growth into new markets
- increased diversity of the student population
- refinement of the admissions and student enrollment management process
The DGA will report to and work collaboratively with the Assistant Dean of Student Services/Enrollment Management and the newly formed One-Stop-Shop for student services in helping new students transition from admissions to registration and matriculation.
- The Director of Graduate Admissions will lead the design of the new recruitment strategy of the college and be responsible for shaping the first interactions potential students have with Bank Street College. It is critically important for the new DGA to imaginatively utilize internal and external resources to increase prospective student inquiries, applications for admission, and new graduate student enrollment.
- Work closely with the administrative leadership of the Graduate School of Education and key faculty members to engage them productively in establishing and refining a new graduate student recruitment strategy and lead and manage the team responsible for the enrollment management process. Serve as liaison to department chairs, program directors and senior management regarding admissions activity and applicant status.
- Collaborate with senior administrators to implement best practice data-based recruitment and enrollment management systems called for in the strategic roadmap.
- Identify new markets for recruitment.
- Work in collaboration with graduate faculty and leadership to develop partnerships with other entities to recruit cohort-based programs.
- Partner, manage and develop the current graduate admissions staff while providing opportunities for continued professional development.
- Work with the Enrollment Communications and Marketing Director and partner with the central Communications team to create and design advertisements and promotional materials that will help increase student recruitment. Oversee and approve gift items for recruitment of new students.
- Implement and refine processes, systems, and documents pertaining to review of new graduate student applications as well as applications of students applying for readmission.
- Assure comprehensive evaluation and assessment of all applicants. Oversee the creation and implementation of an admissions communication plan that will trace all interactions from first contact with a potential applicant through matriculation.
- Establish, manage and publish the Bank Street Recruitment Events Calendar. Direct all on and off campus face-to-face student recruitment events. When necessary, be willing and able to travel to locations where recruitment events take place, to meet informally with applicants as well as direct/support and deliver presentations.
- Manage the preparation of admissions decisions and related processes, including final approval of applications, data entry and letter generation, and management of applicant responses.
- Play a leadership role in developing and organizing orientation events for all new graduate students.
- Oversee the processing and tracking of purchase-order requests in relation to advertising, recruitment and events.
- Serve as a Slate Captain, maintaining the Slate application and CRM system, making updates, building queries and working with IT to ensure the connection between Slate, BlackBaud and PowerFAIDS are working properly.
- Plan and execute online open houses for potential graduate students; oversee and participate in Live Chat information sessions.
- Chair the Admissions Committee which is charged with continuously reviewing the admission application, policies and processes, as well as, upon request, supporting faculty in application reviews.
- Serve on the Dean’s Council, Program Review and Curriculum Committee (PRCC), Enrollment Taskforce, and other committees as needed for admissions perspective.
Information and Records Management Responsibilities
- Respond to external requests for information about the Graduate School, including gathering necessary statistical data, and oversee promotional and informational copy for publications such as guides and the catalogue.
- Lead in creating reports drawing from Slate and the Bank Street central database systems.
- Coordinate with internal records management and online partners in order to get a full picture of new student recruitment, nurturing and enrollment efforts.
- Utilize data as a feedback loop to inform recruitment strategies and measure the return on investment of the different strategies.
- Develop new strategies in response to outcomes and overall market conditions.
- Prepare and report monthly, or as needed, summary data pertinent to application and admissions to Graduate School administration and faculty.
- Prepare annual enrollment management statistical reports reflecting summary information regarding applicants from the previous academic year and current enrollment status.
- Create multi-year demographic reports of applicants and current enrollees.
- Prepare annual statistical reports used in conveying enrollment data to external audiences.
- Master’s degree required.
Preferred Qualifications and Attributes
- 6-8+ years of progressively more responsible experience in student recruitment and enrollment management for on-campus and online programs. Recruiting and managing enrollment of teachers/leaders pursuing a master’s degree in education is a plus. Strategies for conversion of admits to enrolled students is a plus.
- Successful track record of leading and supervising staff to generate and enact marketing and recruitment activities that will draw high quality candidates. Experience executing campaigns with and managing a call center relationship is a plus.
- Proven track record in best practice student recruitment/enrollment management processes as well as hands-on experience with strategic data/ records management systems.
- Creative thinker with strong interest in program development and design as well as enthusiasm for recruiting and personal contact with potential students.
- Strong leadership, analytic, management and people skills. Excellent track record working collaboratively with faculty, administration and potential students.
- Excellent public speaking presence, strong interpersonal abilities, strong written and verbal communication skills.
- Solid understanding of teacher/leader preparation programs, including certification requirements for teachers and school building leaders; knowledge of New York State requirements is desirable.
- Experience with Slate Admissions and CRM systems preferred, experience with BlackBaud and PowerFAIDS is a plus.
About Bank Street College of Education
For more than a century, Bank Street College has led the charge to place students’ needs at the center of practice and policy in the field of education. Since its beginnings in 1916, Bank Street has been at the forefront of understanding how children learn and grow. From schools and museums to early childhood centers and hospital settings, Bank Street has built its reputation on the simple fact that its graduates, educators, and leaders know how to do the work that is right for children.
Today, Bank Street is an innovator in improving the quality of classroom practice and a national advocate for children, families, and the system and policy changes that bring effective and equitable teaching to all. At the Graduate School of Education, the teacher and leader preparation programs combine the study of human development, learning theory, and sustained clinical practice to produce well-prepared educators ready to help students flourish. Bank Street’s Children’s Programs for children from birth to high school graduation foster all facets of human intelligence—academic, social, and emotional—so students can thrive in school and succeed in life. In the Bank Street Education Center, they provide support and influence positive learning outcomes for students, educators, and communities every day nationwide through research, direct work with schools and communities, and strategic partnerships.
The mission of Bank Street College is to improve the education of children and their teachers by applying to the education process all available knowledge about learning and growth and by connecting teaching and learning meaningfully to the outside world.
Living in the Area
Bank Street is located in New York City’s Upper West Side—a bustling family and university neighborhood near Columbia University and the Cathedral of St. John the Divine, the largest Gothic cathedral in North America. Their main building is just a few steps off Broadway, a busy avenue lined with shops and restaurants, and just a short bus or subway ride to Lincoln Center, the Metropolitan Museum, Broadway theaters, and all that New York City has to offer.
In a city of over 8 million, the Upper West Side possesses a strong sense of community and a neighborhood feel. With its close proximity to Central Park and vibrant restaurant scene, the Upper West Side has maintained its character and residential feel. Additionally, the Upper West Side is a fantastic spot for people who like a little green space in their lives. Not only is Central Park super accessible, Riverside Park also calls the Upper West Side home. Riverside Park stretches for 86 blocks along the Hudson River. It features cafes, art installations, and bike and jogging paths. It is Manhattan’s most spectacular waterfront park, and is therefore one of only eight officially designated landmarks in the City of New York.
All of Manhattan’s countless museums, sports venues, restaurants, theater scene are all within a short subway ride or car ride away, as are weekend getaways to Connecticut or Upstate New York for skiing or swimming.
For best consideration, please apply by February 16, 2022
You may apply directly at link https://acesrch.applicantstack.com/x/detail/a21esjycgi8p
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Equal Employment Opportunity
Bank Street College of Education is an Equal Opportunity Employer and does not discriminate on the basis of age, color, national origin, ethnic origin, citizenship status, disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, veteran status, or any other characteristic protected by federal, state, or local law in its employment policies and other college-administered programs. In addition, Bank Street College of Education will provide reasonable accommodations for qualified individuals with disabilities.